Summer 1977

Soule Steel News

*"WE ARE AN EQUAL OPPORTUNITY EMPLOYER"*

VOLUME 6 — SUMMER ISSUE 1977 — NUMBER 1

*Photo: This is the artist's rendition of the proposed Perception Garden described below. Through the interest and cooperation of General Mgr. — RF Division Warren Grundfor, and Salt Lake District Mgr. Jerry Silva, Soule' Steel Company is donating reinforcing steel and labor to complete this project.*

The following is taken from a letter of appreciation to Jerry Silva (RF-SLC) from Chairman Mrs. Earle B. Lundquist, and describes the very worthwhile goals of the Utah American Revolution Bicentennial: "How very grateful the Horizon Committee of the Salt Lake County Bicentennial is to you and your company for the support which you gave to the Memory Grove Project. The restoration of Memory Grove was selected as our Bicentennial project because of its rich Utah history, we believe it should be preserved for the future. This park was set aside as a memorial for those who have given their lives in the service of our country. Over the years, the Grove has been neglected — we are upgrading and revitalizing it. Memory Grove is the site selected by former Governor Rampton for Utah's Bicentennial history to be buried in the Time Capsule, which will be opened at our country's Tricentennial — 2076." One of the outstanding features being added to Memory Grove is the Perception Garden. This is an educational garden, designed especially for the blind and the handicapped. An architectural pre-cast stone wall is being built so that those who cannot see can follow along the wall, and enjoy the fragrant plants with especially tactile features planted on top of it. Plaques in Braille and English will give the names and other information about the plants. Paved walkways will be wide and easily negotiable for those in wheelchairs. A musical fountain, designed to be heard by the blind, has been donated by a University of Utah professor.

Governor Scott M. Matheson has given his official endorsement for the support of this project.

INTRODUCING: LONG-RANGE PLANNING — SOULE'S NEWEST DEPARTMENT

In past issues we have tried to give an insight into all Soule' Divisions and Departments. Now we would like to introduce our newest department: Long-Range Planning. With the initiation of the Long-Range Planning Department, the company is committed to a new style of "Management by Objectives." In the process, our management team will be trained to manage in a more systematic and professional manner.

The company felt, so strongly about this plan that Lee Soule' was elevated from President to Chairman of the Board of Directors to enable him to devote the majority of his time to corporate planning. Newly elected President Stan Soule' also placed this high on his list of priorities, and is contributing a great deal to this effort.

The company's Director of Corporate Long-Range Planning is Lowell Carstensen. He came to Soule' with a wide range of management and long-range planning experience. Lowell is actively involved in the Planning Executives Institute as Communications Officer. This is an organization formed of San Francisco Bay Area executives to keep updated on all current planning methods.

Bob Rackerby, who has a background in statistical analysis and planning, was chosen to assist the Director.

The Company has always looked to the future with budgets, projections and forecasts. But it is only recently, upon recognizing that all of the progressive, successful companies have long-range planning programs, that Soule' decided to initiate its own formal, written process.

The two principal objectives of long-range planning are:

1. To minimize risk, and 2. To improve profitability.

Initiation of the program involved developing our own long-range planning manual. Experienced planners from major Bay Area companies offered assistance in the form of advice and critique on this manual. All of our outside Directors: Lowell Carlson, Ian Wishart, and former Director Max Thelen, Jr., reviewed and gave their valuable input — both to the planning manual and advice on how to operate the planning process. Director Ian Wishart, a professional consultant on planning, probably contributed the most valuable technical help, based on his years of experience with both Soule' and with planning.

*(continued next page)*

*Photo: Lowell Carstensen*

*Photo: Bob Rackerby*

PAGE 2 — SOULE' STEEL NEWS — SUMMER ISSUE

LONG-RANGE PLANNING DEPARTMENT

*(continued from page 1)*

The basic process consists of Five Phases, which is taking approximately fourteen months . . .

I. BUSINESS CHARTER — Each Division and major Department defines the nature and purpose of its operation.

II. BUSINESS PROFILE — Where the operations are now, strengths and weaknesses.

III. BUSINESS OBJECTIVES — Where do we want to be in three years?

IV. BUSINESS STRATEGY — How will we get there?

V. PROGRAMMING — Getting it done, and how we monitor each objective.

We are just completing Phase III this month, and are presently scheduling meetings for Phase IV.

Each Phase involves three steps:

1. Top Management completes each Phase. 2. Division and major Department Management complete each phase. 3. Top Management and Middle Management meet with Planning to agree on the results of each Phase.

The first cycle of the five Phases is only the beginning of a continuous process. Each year we will modify the objectives and extend them for one additional year. The company's commitment to long-range planning is also very much a part of YOUR future. The greatest benefit to you, as an employee, is the opportunity for you to advance as the company grows.

*Photo: Long-Range Planning session with top management.*

ORGANIZATION MOVES

Once again it is a pleasure to announce promotions from within the organization. Upon recent retirement of Earl Neeb, Stanley E. Soule', Jr. was named Manager, Steel Mill Operations in Carson. Sandy has worked in the Mill for 3½ years, the last year and a half of which he has been Assistant Plant Manager.

He is a graduate of the University of California, Santa Barbara, where he received his BSEE and MSEE degrees. He also attended the University of Colorado Masters Program in Business Administration. Sandy served 4½ years with the U.S. Air Force in Systems Acquisition, resigning with the rank of Captain.

He is a member of the American Institute of Mining, Metallurgical and Petroleum Engineers, Association of Iron & Steel Engineers, and Steel Bar Mills Association.

Sandy and his wife Anita have one son, Kevin, and an infant daughter, Kendra.

*Photo: Sandy Soule'*

*Photo: Jack Simonson*

Jack R. Simonson has been promoted to the position of Manager, Steel Mill Products, with headquarters in Carson.

Jack started with Soule' in 1967 as Assistant to the Chief Estimator in Los Angeles. He later moved into Reinforcing Sales, was Santa Ana Plant Manager for one year, and District Manager in Salt Lake City for 6 years. Jack has been active in Utah industry associations as Director of the Sales & Marketing Executives, Ironworkers Joint Apprenticeship & Journeyman Retraining Committee, Utah Steel Erectors & Reinforcing Bar Association, Utah Chapter of the Associated General Contractors Affiliate Committee, and Trustee for the Steel Industry Promotion Fund. He is also Deacon and Chairman of the Building Committee for Zion Lutheran Church. Jack attended the University of California at Berkeley, the University of Utah. He and his wife Mari have three sons: David, 11; Eric, 8; and Sean, 3.

*Photo: Thom Carter*

*Photo: Bob Doyle*

Thom Carter has been promoted to Operations Supervisor of Santa Ana Reinforcing Division.

Bob Doyle has been promoted to the Reinforcing Sales Department Pivot Desk. Bob started with Soule' in 1972 as an Engineering Clerk Trainee, moving up to Junior Detailer in 1975.

Congratulations and best wishes to all of these men on their new assignments.

GOODBYE AND GOOD LUCK!

Earl Neeb, Manager-Steel Mill Operations, Carson, retired effective April 30. He was honored by the Steel Mill employees at a gathering in the evening of his retirement. Earl came to Soule' in 1970. He was a "doer" who spent most of his career within the steel industry, and just prior to joining Soule', was engaged in the production and rolling of titanium products.

*Photo: Earl Neeb is pictured above flanked by President Stan Soule' and Chairman Lee Soule' who were on hand to wish him all the best in his retirement.*

*Photo: Earl opened his retirement gift as Jim Lucenti, Rolling Mill Supt. (l) and Ron Lee, Maintenance Dept. Supt. look on.*

SUMMER ISSUE — SOULE' STEEL NEWS — PAGE 3

WELCOME NEWCOMERS

William Phillips joined the Steel Buildings Division in April as National Accounts Manager. According to the announcement by General Manager Dick Marsellos, Bill's responsibilities will include the development and sale of major accounts. Bill has had previous industry experience in this field as an Area Manager for eight years. He will headquarter in Los Angeles.

Bill is a sports enthusiast, having played football and rugby while attending UCLA, and is now a golfer. He has a son, Chris, now attending UCLA majoring in Music, and another son, Scott, who is a junior at Los Alamitas High School.

Jarl Hedberg — Senior Detailer — Reinforcing Phoenix

Steve Harold — Prod. Scheduler/Expediter — Zamil-Soule', S.F.

William Phillips — National Accounts Mgr. — Steel Bldgs., L.A.

Edward Kobata — Cost Accountant — Accounting, Carson

Shirley Edwards — Computer Op./Engr. Clerk — Steel Bldgs., S.F.

Roy Low — Asst. Programmer/Engr. — Steel Bldgs., S.F.

Jo Fere — Executive Secretary to President — S.F.

Carolyn Lozo — Senior Clerk — Steel Mill Prod., L.A.

Rene Grenados — Detailer — Reinforcing, Newark

Harold Martin — Pt-Time Detailer — Reinforcing, Carson

Evelyn Grieg — Sales Service Specialist — Steel Bldgs., L.A.

Don Moore — Estimator — Steel Bldgs., S.F.

Employee Relations SPOTLIGHT

Q. Could you please explain why some part-time employees get paid for holidays, and some of us do not?

A. The Company's policy provides that part-time, non-union employees who are hired to work 5 days a week but less than 8 hours per day will receive holiday pay equal to their regular daily wage. For example, a part-time clerk who is hired to work from 1:00 P.M. to 5:00 P.M. every afternoon will receive 4 hours pay for a holiday.

However, other part-time employees who are hired to work as needed (who are not on a regular 5 day schedule) will receive no holiday pay even though occasionally they may work 40 hours or more in a particular week, or even if they happen to work the other 4 days of the week in which the holiday occurs.

Union employees will receive holiday pay in accordance with provisions of their collective bargaining agreement.

IN MEMORIAM

It is with regret that we inform you of the death on April 19 of Carl "Moon" Hansen.

Mr. Hansen worked for Soule' from 1927 to 1971, and at the time of his retirement, had the greatest seniority in the San Francisco shop.

Our deepest sympathy to the Hansen family and to his many friends.

PAGE 4 — SOULE' STEEL NEWS — SUMMER ISSUE

STEELING ATTENTION

UP, UP, AND AWAY! Yes, it's that time of year when Soule' employees are planning interesting and exciting vacations — whether to the four corners of the earth, or right here in the good old USA . . . Since Bruce Culbertson and Connie Davis (RF-Salt Lake) both like to take to the water, each are planning river raft trips again. Their enthusiasm is so contagious they are hoping Warren Grundfor will catch it, too, so they may see him somewhere along the rapids . . . Dave Taylor (RF-Salt Lake) and family are planning a tour of Canada . . . Bob Overman (RF-Salt Lake) plans a trip back to his home State of Iowa . . . Betty and Ernie Barnes (RF-Fresno) boarded the "Song of Norway" for a cruise to the Caribbean, touring the islands of St. Thomas, St. John's, Puerto Rico. They especially enjoyed seeing the amber mining in Porto Plata, and touring the Kon-tiki at St. Thomas . . . The Virgil Fardigs (SB-LA) will fly to Copenhagen, Denmark, cruise the fjords of Norway for two weeks, then tour Sweden and Finland . . . Mr. and Mrs. Charles Lee (SB-LA) plan a 15-day cruise to the Caribbean in September, with three days in New Orleans on the return trip. After a brief stop at home, they will fly to Maui, Hawaii, for a few more glorious sun-drenched days . . . John Crowhurst (SB-LA) will join his wife, Karin, and family in Frankfort, Germany in August, then off to Bad Hersfield for two weeks. While there, they will attend the wedding of Karin's brother. Before returning home, they will spend a week in "jolly old England". . . Sophie Pilchard (Acctg-Carson) will also cruise the Caribbean in October . . . Ann Gillanders (Acctg-Carson) is sailing on the "Vera Cruz" in July to see the breathtaking Inside Passage to Alaska . . . Joe Sinatra (SB-LA) is sailing on the "Golden Odyssey" for Athens, Greece. Other stops will be Italy, Turkey, and Yugoslavia . . . Ken and Evelyn Gilpin will fly to Germany, Denmark, Austria, Switzerland, and Sweden. While in Sweden they will try to locate Mrs. Gilpin's relatives . . .

TURN ABOUT IS FAIR PLAY: Recently Carol Marty (Adm-SF) entertained relatives FROM Sweden - her cousin, Tord Kjellin. This was the first time in over 30 years that any of Carol's mother's relatives visited the U.S. Carol took a few days vacation to show off our own great State of California, and the wild, wild west of Nevada. We are sure they've taken home 7 weeks' worth of pleasant memories! . . . Wilson Ringer left May 23 for a week's cruise on the "Renaissance" from S.F. to Victoria to Vancouver. Wilson reports delicious food and weather good! On July 29 he will fly to England with his godson. Expect to have an exciting report on that in our next issue.

HERE COMES THE BRIDE: Karen Edbrup (RF-Carson) will become Mrs. Jim Wilkerson on July 23. The wedding will take place at Shepherd of the Hills Lutheran Church in Whittier. Among invited guests are many Soule' friends, and relatives from as far away as Florida and South Dakota. Best wishes for a very happy future! . . . Congratulations to Dick Marsellos and Delia, his lovely "bride" of 25 years. They celebrated their Silver Anniversary in May.

BASSINET SET: A "bouncing baby boy" for Pete and Karol Heineman. Steven arrived April 28, weighing 8 lbs, 5 oz. and joins a brother 9, and sister, 4 . . . The following welcomed "sugar 'n spice" girls: Penny and Rick Kimball (ER-Carson) greeted Aurora Michelle Lee, 8½ lbs. on March 31 . . . Anita and Sandy Soule' (Carson Mill) welcomed their second child, Kendra Michelle, 8 lbs. 14 ozs. on April 30 . . . Bachelor Don Watkins showed off his "new baby" — brand new, fire engine red Oldsmobile! Bet that really livens up his commuter pool.

THAT 'N THAT: Dodger Stadium had a big "Welcome Soule' Employees" on Saturday, May 28. Fourteen employees from the Carson office and their spouses attended. Even though the Dodgers lost to Cincinnati, a good time was had by all . . . Very happy to report that Kay Low (SB-SF) has returned to work after complicated surgery. Everyone is happy to have him back and looking so well . . . Shirley Mounsey (Acctg-SF) is also doing well after surgery, and should be back in the office before too long.

*Photo: Mary, Mary, Quite Contrary's Garden: City Farmer Mary Ferrell (RF-Santa Ana) has created a lunch-hour project that is proving relaxing, nutritious, thrifty. Best of all, Mary says there is nothing like having a salad for lunch that you pick fresh, and pop into your mouth within minutes! Mary reports China peas are her favorites, as Chinese cooking is another of her hobbies.*

*Photo: Salt Lake reinforcing is bursting at the seams! Gene Luna is pictured welding steel for sheds to store accessories. Siding to complete these will be furnished by the Steel Buildings Division.*

SUMMER ISSUE — SOULE' STEEL NEWS — PAGE 5

STEELING ATTENTION (continued)

HAIL, ALL HAIL!: High school graduation is certainly one of the major milestones in life, and we take pride in presenting this year's graduates:

*Photo: Liz Davis*

*Photo: Brenda Heinrichs*

Liz Davis, (youngest daughter of Jo Gould, RF-Fresno), from McLane High School, Fresno. She was Valedictorian of her class and placed second on zone Vocational Arts Bank of America Achievement Awards, and was awarded a scholarship by the California School Employees' Assn., Fresno Clerical Chapter 125. Liz will attend Fresno City College and take a legal secretarial course . . . Brenda Heinrichs (daughter of Walt Heinrichs RF-Fresno) graduated on June 10 from Hoover High. She will also attend Fresno City College, and major in Art . . . Jeanne Hesketh (daughter of Jack Hesketh, SB-LA) graduated on June 10 from Fountain Valley High School where she was an English and Earth Sciences major with a 3.8 GPA. She plans to attend Orange Coast College . . . Kelly Bushnell (granddaughter of Esther Longnecker, RF-San Diego) graduated from Pennsbury High School in Yardley, PA. Kelly will attend Brooks Fashion Institute in Long Beach, CA. A slim 5'11", she could easily be a fashion model, but prefers to design instead . . .

Congratulations to Patricia Sinatra (wife of Joe Sinatra, SB-LA) who received her Masters Degree in Communitive of Disorders at Cal State, Long Beach. An excellent student, she received her Bachelor of Science and Masters Degrees in a period of 5½ years. Patricia's speciality will be children from 4 to 6 years with hearing or speech problems.

Airman Linda I. Selleck, whose parents are Mr. and Mrs. Earl M. Selleck (Carson Mill), has been assigned to Chanute Air Force Base, Illinois, after completing Air Force basic training.

During six weeks at Lackland Air Force Base, Texas, the airman studied the Air Force mission, organization and customs and received special instruction in human relations. Completion of this training earned Airman Selleck credits toward an Associate in Applied Science degree through the Community College of the Air Force.

Airman Selleck will now receive specialized training in the missle maintenance field.

The airman is a 1977 graduate of Aviation High School, Redondo Beach.

CONTINUING EDUCATION: Realizing that studies do not end with high school or even college graduation, the following Soule' employees are continuing their learning: John Bishop (RF-Fresno) is studying Radio and Television Technology five nights a week at Fresno City College. He is specializing in Circuit Analysis, Algebra and Trig . . .

*Photo: Wally Duniec*

Wally Duniec (RF-Santa Ana) is currently enrolled in night classes at Orange Coast College, taking technical math and Marine Science. Wally is also active in the Bylo-Russian American Youth Association, and will represent his group at a banquet in New York on July 4.

*Photo: Left side of table (seated l to r): Angelo and Lou Rappa, Joe Fabbri, Jo Cowden, Craig Carpenter, Sylvan Selig, Al Bilund, Byron Killilea. Right side of table (seated r to l): Charles Ubigau, Earl Raeside, Lee Soule', Lee Elmburg, N.O. Millar, George and Alice Mattos, John Edwards. Standing at rear (l to r): Hostesses Hazel Dunnigan, Elsie Kopfmann, Joe Fere.*

Each year retired San Francisco Soule' employees get together for what has become affectionately known as "Old Timers' Day." It is an apt nickname in that, as a group, they have served Soule' long and well.

But in meeting with these interesting, active people, the word "old" disappears. Busy with personal pursuits — traveling, politics, lodge or volunteer work, golf, fishing, baseball, etc. — most complain that "there just aren't enough hours in the day." It is, indeed, a pleasant reunion for current employees and our "distinguished alumni."

Those unable to come and greatly missed were: Roy Fisher, Charles Hoss, Jim Grigor, Sam Hodes, Herb Lange, Frank Menges, and Al Schurner.

This year an attractive and delicious buffet was served in the lunchroom. The selection included lasagna, chicken, assorted meats, cheeses, salads, and fantastic pastries.

Guests Howard Soule', Hazel Dunnigan, and Andy Fabbri accompanied the group to Candlestick Park to watch the Giants shut-out the Cardinals 5-0.

PAGE 6 — SOULE' STEEL NEWS — SUMMER ISSUE

PUBLIC RELATIONS IN ACTION

We are happy to again bring you news of goodwill by Soule' employees individually and by the Company . . .

Friday the 13th of May was a very special day for Harold Harmon (Steel Mill, Carson) who was presented an award plaque for "Outstanding Hospital Worker" by the American Legion 29th District in Orange County. He has been a member of the American Legion for 28 years, and a voluntary hospital worker for 5 years.

*Photo: Harold Harmon*

On May 10, he was also awarded a "1000 Hours Certificate" for voluntary service work at the Long Beach Veterans Administration Hospital. Mr. Harmon holds the titles which have been appointed by the American Legion:

1. Deputy Veteran Administration Voluntary Service Representative, which was certified by Washington, D.C. in 1976. 2. District Hospital Co-Chairman for 3 years. 3. Post Hospital Chairman for 4 years.

Congratulations and thanks, Harold, for your continued humanitarian work . .

Brad Cole (RF-San Diego) was elected Secretary for the Construction Bowling Leagues for the coming year. Brad has repeatedly shouldered responsibility for the success of this league, having just completed two years as President . . . On May 1, Jim St. John, son-in-law of Tex and Rosalie Kotch (SB-SF) assumed the duties of Governor of the South San Francisco Moose Lodge No. 2064.

*(continued next column)*

Once a year, as a public service and an effort to improve the image of business in the public eye, we have been giving a 2½ hour lecture and discussion at John F. Kennedy University, Orinda. Two people from industry make the presentation on two subjects:

1. Ethics in Business, and 2. Corporate Community Responsibility.

Lowell Carstensen of Soule' has made the presentation on ethics. The Director of Public Relations for the Clorox Corporation, Oakland, covers corporate community responsibility.

May 6 was the second year of this presentation in the School of Business. In a letter of thanks, David R. Lee of the School of Management at John F. Kennedy University said in part, "Soule' Steel's courageous and forthright ethical position excited great interest among the class, and, of course, as an American citizen, I also appreciate your honesty and courage in a difficult and changing international environment."

SO-SO-CRATS GET TOGETHER

*Photo: Good Food by cooks Bill Bjorkquist and Charlie Mayers.*

*Photo: AND — there appears to have been interesting conversation as well!*

Because employees commute from all over the S.F. Bay Area, it is difficult to hold a function at a time and location where everyone can attend. The So-So-Crats try to vary the activities, however they finally decided the best place to be sure everyone could be there was — why, of course, at work! Accordingly, on April 22, they held an informal buffet luncheon in the San Francisco headquarters. Because it was also the beginning of the Giants' season, the theme was baseball with the appropriate hot dogs, soft drinks and picnic fare. Bill Bjorkquist won the door prize of two tickets to a Giants' doubleheader. Although there was no official committee, thanks for the success of this affair went to the following who "pitched" in (no pun intended): Cooks: Charlie Mayers, Bill Bjorkquist, Harding Lem, Lou Halpin, and to Lou's wife for the attractive centerpieces; Vern Freer; Pat Gilland; and Kathe Smith.

SOULE' NEWS

Summer 1977 Issue

Published Quarterly by the Soule' Steel Company 1750 Army Street San Francisco, California

Betty Trailer, Editor Howard S. Soule', Advisor

- Connie Davis — Salt Lake City - Libby Kendrick — Sacramento - Furman Davis — Phoenix - Esther Longnecker — San Diego - Hazel Dunnigan — San Francisco - Niles O. Millar — Alumni - Jo Gould — Fresno - Terri Olesh — Los Angeles - Mary Ferrell — Santa Ana - Maria Hebert — Newark - John Rogachenko — Carson