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1980s · Soulé Building Systems News & Views

March 1980

4 pages

Page 1

March 1980 newsletter, page 1

Soulé Building Systems NEWS & VIEWS

March, 1980 — Vol. 1, No. 1

Welcome to NEWS & VIEWS

Here to make your acquaintance is the inaugural issue of a new Soulé Building Systems publication, **News & Views**. As you can see, it is a humble, four-page newsletter that contains bits of information about people and products and events that should be of interest to Soulé Builders.

Open lines of communication are critical to business success. So, to be sure you are all informed of everything that is happening at Soulé on a regular basis, **News & Views** will be published and mailed every three months. This way, we are sure you will be getting current information about Soulé.

We hope that you will make it a two-way street, too, and contribute to future issues. Hopefully, **News & Views** will become a forum where builders will share tips on erection methods, on estimating, on sales techniques, in fact on anything that would be newsworthy to another builder. Be sure to send us photos of recent jobs, too. **News & Views** must become a publication that you can use.

Also, let us know the names of people in your organization who should be on our mailing list. We want to be sure that everyone interested receives a copy of **News & Views** regularly.

—The Editor

Soulé Builders Meet at Kauai Surf

Annual Dealer Meeting will "Profit from Paradise" March 9-12

Over 50 Soulé Builders and their families will fly to Kauai, Hawaii from all parts of the West for an instructive and entertaining four-day program at the exciting Kauai Surf Hotel on the "Garden Isle" beginning March 9. Designed as a tribute to the accomplishments of Soulé Builders during the previous year, the annual dealer meeting combines information, inspiration and recreation in the schedule of events.

This year, builders will arrive on Sunday, March 9 for registration and will get the chance to meet informally that evening at a pool-side reception. The Monday morning program will be devoted to presentations by Soulé managers, covering the latest innovations by the company in the areas of sales service, computer services, product planning and engineering, and in manufacturing. The meeting theme and the thrust of each talk will be to show how changes and developments at Soulé are designed to make the job of the builders easier and more profitable.

After lunch, a special Boat Cruise up the Wialua River will take Soulé and Builder personnel and their families to the hauntingly beautiful Fern Grotto where a special program is presented. The leisurely afternoon cruise includes Hawaiian musicians and entertainment. That evening the good times continue with a cocktail hour Mai Tai Party in the Hotel's Luau Garden. It will, of course, be followed by a real Hawaiian Luau, ending with an exciting musical show featuring Hawaiian singers and dancers.

On Tuesday morning, Dr. Jim Tunney will hold his seminar, "Here's to the Winners!", on the subject of motivation. A widely acclaimed speaker and meeting leader, Jim Tunney is perhaps better known by professional football fans as one of the premier referees in the National Football League. Because his seminar has universal appeal, both husbands and wives are encouraged to attend. And for this reason too, no special ladies program has been planned for these three days.

Tuesday afternoon gives everyone time for the sport of their choice. A golf tournament is being coordinated by Bob Ehlers and tennis competition is being planned by John Crowhurst. If you want to take part, those are the people to see. If you plan to make a more relaxed day of it, Kauai is at your disposal, from the heights of the Kalalau Lookout above Wiamea Canyon to the near-perfect Kalapaki Beach adjacent to the hotel.

The traditional "Suppliers Corner", a friendly hour graciously hosted by key Soulé suppliers, will begin the evening activities, and will be followed by the annual Awards Banquet. In addition to the various service and quota awards to be presented, special attention will again fall on the selection of "Buildings of the Year" and

*Continued on page 4*

Frank Burke named Gen. Mgr./Buildings Div.

Last November, Frank Burke was named to the post of General Manager for the Buildings Division.

In this position, he will have full responsibility for the sale and manufacture of Soulé Steel Buildings in the U.S. from the firm's Los Angeles offices. He assumes the post left vacant when Richard Marsellos assumed responsibility for Zamil-Soulé operations in Saudi Arabia.

Formerly President of the Roberts Company in Merriam, Kansas, Frank has a strong background in all aspects of the building systems business. He served for nine years with Butler Manufacturing in Kansas City, Missouri, where he held the post of Vice President of manufacturing.

A resident of Rancho Palos Verdes, California, Burke and his wife Myra have three children.

Page 2

March 1980 newsletter, page 2

New Personnel Staff-up Soulé for the '80's

Key additions to the Soulé Building Systems team were made in 1979 to dramatically strengthen the division's ability to serve its builders and, in turn, their customers. Without exception, the new managers bring exceptionaly strong construction industry backgrounds to Soulé, with valuable experience as well in their own individual areas of specialization.

These men have all been on the job at work, with sleeves rolled up, for some time. You may very likely have worked with one or more of them already. In any event, here is additional background information which will provide you and others in the Soulé builder organization with a more complete introduction to each person.

*Photo: Don Plack*

*Photo: Sam Oliver*

*Photo: Ray Cline*

*Photo: Harold Martin*

Don W. Plack named Manager of Dealer Sales

As manager of Dealer Sales, Don Plack will be responsible for directing the activities of Soulé's district sales managers and the company's network of builders.

Don joins Soulé with more than 30 years experience in the construction business, including project management positions with C&I Construction, Inc., Santa Ana, and Butler Construction Company, Los Angeles. For the past four years Plack was President of Olympic Structures, Inc., a building dealership firm in Orange County.

Oliver New Plant Manager

Sam H. Oliver is the new Buildings Division Plant Manager and will oversee all administrative and production activities at the Los Angeles facility. He assumes the post left vacant last fall by Jack Dressen, who retired after serving 27 years with Soulé Steel.

Formerly Manufacturing Manager at Stran Steel, LaGrange, Georgia, Sam brings to the position over 14 years experience in metal building production management. Previously he served 7 years with Pasco Steel, Pomona, California and Columbus Georgia, as Production Manager. For 3 years prior to that he was a Plant and Field Superintendent with Houldberg Iron, Santa Monica, California.

Sam served with the Special Services branch of the U.S. Army from 1947 to 1950. A resident of Long Beach, California, he and his wife Nancy have two children, Robin and Kerry.

Cline Appointed Senior Estimator

From Soulé Building's Los Angeles headquarters, Ray Cline now has responsibility for all cost accounting and estimating functions of Soulé Building Systems.

Ray came to Soulé from National Steel Products in Houston, Texas, where he served for two years as Estimator in the firm's Stran Division. Prior to that he had four years sales experience with Alco Building Company in Grand Junction, Colorado, and two years in production control with Detroit Molding Engineering in Neustadt-Glewe, Germany.

Ray attended the University of Colorado at Boulder.

He and his wife Kathy have four children and make their home in Cerritos, California.

Martin New Product Development Manager

Harold E. Martin was appointed Manager of Product Development for Soulé Steel Buildings in December.

Harold will oversee all functions of the Product Development Department from the firm's Los Angeles offices. Working closely with both Operations and Sales Departments, he will have responsibility for all control, budget and schedule projections.

Harold Martin brings to Soulé 25 years experience in architectural building systems. He formerly served as Product Development Manager for Republic Buildings in Louisville, Kentucky, and as Sales Service Manager at H. H. Robertson in Pittsburgh, Pennsylvania.

He is a 1955 graduate of the Orange Vocational/Technical School in Orlando, Florida. He and his wife, Janet, make their home in Downey, California.

PERSONALITY PROFILE

This Is Your Life, Frank Burke — General Manager of the Buildings Division

You were born on June 7, 1925 in that pretty little community in Texas, known as Fort Worth. You were the youngest of three boys and spent your entire childhood in Fort Worth.

World War II interrupted your college days and you spent four years in the Navy as a fighter pilot.

The year 1950 was a very good year indeed for you. You received your degree in Chemical Engineering from Texas A&M University, but, more importantly, on June 30 of that year, you married a lovely Fort Worth girl, Myra A. Street. You continued at Texas A&M and received an Industrial Engineering degree in 1952.

You and Myra have two sons and a daughter. Mike, 25, is an administrator of a nursing home in Wichita, Kansas. He is married and Myra and you are now Grandma and Grandpa to Mike's six month-old son.

David is 23 years old and is presently working with disturbed juveniles in Boulder, Colorado, while waiting for admission to college to take graduate courses in psychology.

Kathy is 19 and is a sophomore at William Jewell College in Liberty, Missouri.

Your working career started with the General Electric Company and you spent 12 years at several G.E. plants throughout the eastern part of the United States. Your next 16 years were with Butler Manufacturing Company in Kansas City, Missouri, and when you left there, you were Vice President—Division Manufacturing Manager.

We know it was hard for you and Myra to make the big decision to move away from your lovely home in Mission Hills and all the many friends you had made there, but we're so glad you did decide to join Soulé and all of us wish you and Myra your happiest days ever in our beautiful state.

Since we know you are blessed with a good sense of humor, it just wouldn't be "fittin" to finish this article without letting the folks in on a joke that has been going on for years in the Burke family. Myra's car died just as she drove it into the garage and since you had always been most capable in the "fix-it department", she presented the problem to you when you got home. After serious evaluation of the whole matter, you finally phoned the local service station and told them to bring the necessary equipment to check this car since it "obviously is an electrical problem." After the mechanic arrived and spent a few minutes looking over the car, he gave his diagnosis which proved to be correct—"Out of gas!" So, from that day on, no matter what sort of mechanical problem occurs with any piece of equipment around the Burke house, some member of the family is sure to mutter—"obviously an electrical problem."

*Photo: Back Row: Myra, Frank, David — Seated: Kathy, Michael*

Page 3

March 1980 newsletter, page 3

Building the West — CONSTRUCTION HIGHLIGHTS

Soulé Designs Steel Hangar for Fluor at Ontario International

Last April, the Fluor Corporation, an engineering firm with world-wide interests, rolled its corporate aircraft into a new custom-designed corporate hanger facility at the Ontario International Airport. The move came about when Fluor outgrew its former hangar facility, leased for 20 years at the Burbank Airport.

When other facilities available in the area proved unsuitable, Fluor decided to build its own hangar. Fluor engineer Richard Desmond was assigned to manage the construction project. "Here was a perfect opportunity to get a good building for our aircraft," Desmond said, "one we would be satisfied with." (Fluor owns five corporate aircraft: a Boeing 727, two Grumman Gulfstream IIs, and two Bell helicopters.)

Accordingly, Fluor leased appropriate land at the Ontario International Airport, then asked several builders to quote on a design/build basis. Fluor's plan was to house its 727 and one Gulfstream II in the new hangar. Other portions of the structure were to serve as offices, flight operation facilities, and maintenance areas.

"We looked at a number of builders, their work and their quotes," Desmond said. "We selected Granville Black Construction of Glendale, local Soulé Steel Builder, because they were a quality contractor and we thought they were most likely to give us the best building for the money."

Hal Woody & Associates, also of Glendale, were the structural engineers.

Granville Black worked up Fluor's design requirements and fed the information to Soulé Steel Buildings' computerized design department in Los Angeles for drafting and detailing.

Construction work began in Nov., 1978, with the pouring of concrete on Fluor's airport site. The total paved area, aside from the 180 ft. x 180 ft. x 50 ft. hangar itself, includes a 70 ft. apron, an aircraft tiedown area, a taxiway approach ramp, and parking spaces for 68 automobiles. The floor of the hangar proper is 14 inches thick to accomodate the 727's wheel load. All concrete work was part of Granville Black's contract.

Workmen completed construction April 26, 1979, and 35 Fluor employees took possession soon afterward. The overall facility encompasses 32,400 sq. ft. of floor space; 9,000 sq. ft. of it is devoted to offices in a one-story projection at the east end.

Steel beams, spaced 30 ft. apart along the structure's side walls, support the insulated roof and allow a clear-span area for aircraft movement inside. A mezzanine provides maintenance access to the 727's tail section and serves as a storage area for jacks, jigs and other equipment. Three 10-ton heat pumps, which provide air conditioning to the offices below, are also situated on the mezzanine.

One of the hangar's main features is the 38 ft. x 170 ft. clear entranceway. The huge doors consist of eight sliding panels, each 21 ft. x 38 ft., which are connected via a sheave and cable system to an electric motor. A built-in safety device in the control mechanism prevents the doors from being operated inadvertently.

Desmond describes another plus regarding the doors and the hangar itself: "Our flight operations crews appreciate the comfort inside now. They can roll the planes in, close the doors and work totally protected against the elements. Conditions they could never enjoy at the Burbank Airport."

The office area occupies approximately 50 x 180 sq. ft. at the east end of the hangar and is topped by an observation deck 8 ft. wide. Both in-wall columns and separate interior columns support the deck. Floors in the office area are carpeted, and acoustic panels are suspended 9 ft. above the floor. Soulé's design included baffling all exterior doors and sealing the windows to limit air infiltration.

Other floor space is devoted to a conference/training room; a food and linen storage room; utility kitchen; offices for maintenance and inspection chiefs; a plans and flight information room; an area (partitioned after move-in) for mechanics, flight engineers, pilots and flight attendants; a parts and storage area; a locker room; and shop area.

As with other Soulé Building Systems, construction materials used will keep hangar maintenance to a minimum. Project engineer Desmond agrees. "From our experience so far we anticipate almost no maintenance expense," he said. Even so, a hardener was applied to the hangar floor and topped with a sealer to protect against oil and aircraft lubricants.

In operation only a few months, the Fluor Hangar is functioning to everyone's satisfaction. Even its color scheme pleases its inhabitants. The exterior walls are precoated Adobe Tan. And, unlike that of most other hangars, the exposed beam interior surfaces are also painted: white ceiling, gray walls. "The whole effect is of a pleasingly clean operation," Desmond said.

*Photo: Soulé's steel hangar at Ontario International Airport houses two of Fluor Corporation's largest aircraft—a Boeing 727 and a Grumman Gulfstream II. The facility, measuring 180 ft. x 180 ft. x 50 ft., also provides offices and flight operations areas for 35 employees. One feature is a paneled door, which can be rolled back to provide 38 ft. x 170 ft. clear access for planes.*

Marsellos to Head Zamil-Soulé Operations In Saudi Arabia

In late 1979, Richard T. Marsellos was selected as Vice President and chief operating officer of Zamil-Soulé Steel Buildings Co., Ltd. in Saudi Arabia. Zamil-Soulé is the joint venture between Soulé Steel Company and Abdulla H. Al-Zamil & Sons of Al-Khobar for the manufacturing and marketing of metal building systems in Saudi Arabia.

Dick will have total operating responsibility for Zamil-Soulé, reporting to Kahlid Al-Zamil, President of the company. In addition to administrative and marketing interests, he will oversee operations of the 200,000 square-foot plant in Dammam Industrial Estates, which went on stream in 1978 as the most sophisticated facility of its kind in the Middle East.

Dick brings over 27 years experience in the construction industry to the position. He joined Soulé in 1976, as General Sales Manager for the Company's Buildings Division and most recently was General Manager of the Division. He was also named to the Board of Directors of Zamil-Soulé Steel Buildings Co., Ltd.

*Photo: Soulé Steel Buildings Co., Ltd. He has moved his family to Al Khobar where he will now make his home.*

Page 4

March 1980 newsletter, page 4

*Photo: Participants of Soulé Steel's Annual Sales Meeting are pictured here (left to right) kneeling: Bob Ehlers, Jim Knox, Lowell Carstensen, Otis Gravem, Chuck Utley, Lee Stockton. Seated: Sam Oliver, John Bradsher, Gene Fuller, Sandy Malgren, Rosalie Kotch, Bill Phillips, Pete Heineman, Howard Rumrev, Bob Thompson, Don Plack. Standing: Don Moore, Stan Soulé, Bob Weyand, Al Columbo, George Ford, Frank Burke, Sam Stewart, Lee Soulé, Jerry Orrison, Harold Martin, Dale Cluse, Al Hotard and John Crowhurst.*

Buildings Division Holds Annual Meet

Soulé Steel Buildings held its annual Divisional Meeting at the Vacation Village Hotel in San Diego, California, on December 6 and 7. Following the theme "The New 80's", the meeting encompassed a detailed corporate overview, long range plans and marketing services activities for the year ahead.

Highlighting the meeting was a presentation on the general direction for "The New 80's" by Frank Burke, General Manager, Domestic Operations. The Sales Services and Computer Services Departments discussed Soulé's new computerized order entry system in conjunction with other computer programs being supplied to other departments within the company.

A featured speaker at the two-day conference was Soulé Steel Company Chairman of the Board, Edward Lee Soulé, Jr. A surprise addition to the program was a presentation by Ed Donald, Marketing Manager for Zamil-Soulé Steel Buildings Co., Ltd., the Soulé affiliate in Saudi Arabia, describing the unique sales and marketing conditions that face the company.

If You Have News, Send It To One Of Our Reporters

Soulé **News & Views** reporters want information from you for each and every issue. News about jobs, news about construction innovations, news about new people that have joined builder organizations as well as Soulé. Keep the lines of communication open and send your scoops to any of our Field Reporters:

Evelyn Greig or Rosalie Kotch, Sales/Administration

Terri Olesh, Personnel

John Crowhurst, Sales

Steve Illencik, Computer Services

Lisa Whiseant, Sales Service

Dick Graf, Drafting

Dee Engleberg, Manufacturing

You can reach them all through Soulé Building Systems, P.O. Box 71618, Florence Branch, Los Angeles, CA 90001.

—Lee Stockton, Editor

"Profit from Paradise" continued

"Builders of the Year" for 1979. The single most prestigious presentation is the annual "President's Award", given for the first time at last year's builder meeting in Reno. Soulé President Stan Soulé will also make an address to the group at the time he announces the winner for 1979. Music for dancing will follow the awards ceremonies.

Wednesday morning's program again offers a change of pace for builders. During the first hour, Soulé's Marketing Services Manager will review the results of the past year's communications activity and will outline Soulé's plans for 1980. The balance of the morning will be devoted to answering builder questions through a knowledgeable panel of Soulé department heads. The "Q and A Session", moderated by Sales Manager Bill Phillips will permit opening the door to topics left uncovered in any of the earlier presentations, and will no doubt close out the formal program on a lively note. Following adjournment, a buffet-style snack lunch will be provided. And for those having to depart for the mainland right away, "Profit from Paradise" will be difficult to leave behind.

Soulé BUILDING SYSTEMS

P. O. Box 71618, Florence Branch Los Angeles, CA 90001

BD-431 L